Report, Photos from You Instead Premiere Party at Film City Glasgow

To recap for those who missed all the tweets earlier, there are many photos now online from the You Instead premiere after-party held at Film City Glasgow. Held in conjunction as a celebration of Sigma Films' 15th birthday, this proved to be quite the do, as Screen Daily reports:

After the Glasgow Film Festival screening of the romantic comedy, guests travelled to Film City Glasgow – which houses shooting space and offices including Sigma’s. In keeping with the film’s setting at T in the Park, the space was transformed into mini-festival for the evening, complete with a tent, astroturf, flags, and a music stage with hay bales. Guests dined on burgers and drank Tennents lager, Black Bottle whisky and Angostura Caribbean rum. The stars of the film, Luke Treadaway and Natalia Tena, also treated guests to music performances (and inspired a lot of dancing). Producer Gillian Berrie and director David Mackenzie’s Sigma has made films over the years including Red Road, Young Adam, Hallam Foe, Donkeys and Mackenzie’s other recent feature, Sundance premiere Perfect Sense.

As part of the ScreenDaily collection, was thrilled to see not only Gillian and David in the 'white room' lol, but also a photo of the fabulous casting agent KAHLEEN CRAWFORD woot!, she a long time Sigma collaborator as well as stylist Kelly Cooper Barr
(caption reads: T in the Park festival director Geoff Ellis, You Instead stylist Kelly Cooper Barr, Stuart Simpson of Charterhouse, You Instead co-producer Fiona White, You Instead casting director Kahleen Crawford) Plus hmm check out a couple of the excellent actor guests lurking in the back-SB & JAP who rocks so much)

UPDATE: List Magazine now also has a piece online regarding the party with some very cool new info as follows:

No expense – or rather, only the right expenses – were spared in recreating the T experience. The bus that I boarded to get to the premiere’s after-party appeared to be the very same scrappy-yet-reliable double decker model that trundles up the motorway to Balado every July. The guy sat next to me on the bus told me he even helped supply all-weather turf for the party, which greeted us as soon as we stepped inside Sigma’s offices in Govan. Upon entry, I managed to find myself some quasi-gourmet festival food (venison cheeseburger) and a can of Tennent’s (displayed a precarious pyramid shape in a tented stall) to complete the image.

The partygoers themselves also gave off a festival-y vibe: members of The View and Kassidy were swanning about about (both bands have cameos in the film), as were the film’s stars Treadaway and Pena, who later played their characters’ live sets to an an energetically appreciative audience. While the majority of the music in the film is genuine noise from the festival – and, by the by, it is extremely satisfying to see the actors genuinely shouting to communicate, as opposed to the phoney loud-speak you get in many films where the soundtrack is added in post-production – Mackenzie requested the presence of one particular artist for one of the film’s most memorable scenes. I managed to grab a few minutes with the Aberdonian singer-songwriter Jo Mango, once she had completed her own less bouncy, more cosy set at the party.

‘It was so exciting to see the film,’ she said, ‘especially after getting involved with it fairly early, then working with everybody during the filming. Seeing it all on the big screen – it was a very moving thing.’ Her musical performance in the film is extremely intimate: it takes place in a yurt, with about a dozen people sitting around her, including the two leads. ‘I wish that was typical of festivals! It suits my style better – quiet, small and cuddly. I’ve done one festival that was really amazing: they ran over time, and they weren’t allowed to have the sound on any more, so they asked me to stay in the middle of the tent, and people were all crowded round me. They weren’t allowed to clap, they just had to do this [she gingerly taps palm of hand with two fingers]. It made the most amazing sound. But generally at T in the Park, there’s lots of noise from other stages, so it doesn’t suit my musical style so well.’ The song – Mango’s own Black Sun – comes at a moment when the two leads start to develop a fondness for each other. ‘They used so much of my song, I don’t believe it!’ exclaims Mango. ‘I thought it was gonna be a short snippet or something, but no … It was lovely.’



You can see a marvelous and hilarious collection of photos from the event here courtesy of the Glasgow Film Festival flickr collection. Also be sure to keep checking back often on the official You Instead FB (open to all) where exclusive red-carpet photos are trickling out slowly alas but surely (yay for one of Heather Suttie, shes fab, that ring is killer!, plus did you see music genius Eugene Kelly? very cool!) enjoy!
Bonus! Be sure to watch the fun interview with Nat & Luke courtesy of Jon from Reelscotland: